38. Tweet often, but not in bursts. A Korean research study showed that a common reason why people unfollow is due to too many tweets in a short period of time.

39. Try tweeting between 1pm and 3pm when Twitter traffic is at its peak.

40. Be a generous retweeter. People like to know you’re not only listening, but that you’re willing to spread the Twitter love. The more you retweet, the more likely you are to be retweeted, and the more followers you’re likely to attract.

41. Add questions in your retweets (if possible) to increase engagement and visibility.

42. Share news that’s relevant to your audience. News is one of the most retweeted types of content.

43. Regularly offer your followers exclusive coupons. 94% of Twitter users follow brands for the discounts and promos.

44. Don’t buy fake followers! While it may be tempting to boost your numbers by paying for fake followers, these followers will never add any value to your business. Not only that, but engaging in this process may lead to your account being suspended.

45. Use Followerwonk to find new people to connect with, and to find out which activities typically drive the most new followers to your account.

46. Find and follower your LinkedIn connections on Twitter. Here’s how to do it.

47. Make sure you have a tweet button next to each and every post on your blog.

48. Don’t focus on yourself. Tweets that contain a self-reference get retweeted less often than those that don’t.

49. Use Twitter cards to increase visibility and engagement. Add some simple code to your site, and anytime someone tweets your content, the rich media you’ve included (images, videos, etc.) will show alongside their tweet.

50. Use words like ‘you’, ‘twitter’, ‘please’ and ‘retweet’, that are more likely to get retweeted. Some words to avoid in your tweets? ‘Game’, ‘going’, ‘haha’ and ‘lol’.

If you’re serious about increasing your Twitter followers, the #1 piece of advice I can give you is this:  Regularly tweet a variety of helpful and relevant content. Following this simple maxim will be your best bet to getting the most clicks, retweets and followers. It’s not rocket science, and even small businesses with non-existent budgets can thrive by following this one rule.

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